Though online software has been gaining momentum for a while now, Google has stepped up its efforts with its recent deal with Salesforce. I expect this will be a web difference, to the extent it is not one already. Software applications, and the documents created within them, will increasingly be saved, stored, and accessed remotely via the Web. Why host a program or document on your own computer or server when you can outsource it to a more secure server? That said, unlike most of the writers covering this news story, I do not expect this Web difference to demarcate the battle line between Google and the software companies. Rather, I expect the software companies, to the extent they have not done so already, will follow Google’s lead by making forays into online software.
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